German automaker BMW plans to start integrating artificial intelligence from Chinese startup DeepSeek in its new models in China from later this year, CEO Oliver Zipse said at the Shanghai auto show on Wednesday.
BMW is considering adding shifts to its Spartanburg plant in South Carolina to boost output by up to 80,000 units, executives said on an analyst call on Thursday, as carmakers brainstorm ways to appease the Trump administration and ward off a mounting trade war.
The automaker's deliveries fell 1.4% on year in the first quarter as strong growth in Europe and the U.S. failed to fully offset a demand slump in China.
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