$2.00
0.25% today
Nasdaq, Oct 13, 04:46 pm CET
ISIN
US92335C1062
Symbol
VRA

Vera Bradley, Inc. Stock price

$1.99
-0.29 12.72% 1M
-0.12 5.69% 6M
-1.94 49.36% YTD
-3.15 61.28% 1Y
-1.05 34.54% 3Y
-5.11 71.97% 5Y
-10.52 84.09% 10Y
-22.86 91.99% 20Y
Nasdaq, Closing price Fri, Oct 10 2025
-0.03 1.49%
ISIN
US92335C1062
Symbol
VRA

Key metrics

Basic
Market capitalization
$55.6m
Enterprise Value
$50.4m
Net debt
positive
Cash
$15.2m
Shares outstanding
27.9m
Valuation (TTM | estimate)
P/E
negative | negative
P/S
0.2 | 0.2
EV/Sales
0.2 | 0.2
EV/FCF
negative
P/B
0.4
Financial Health
Equity Ratio
58.4%
Return on Equity
-34.8%
ROCE
-27.0%
ROIC
-36.3%
Debt/Equity
0.1
Financials (TTM | estimate)
Revenue
$303.1m | $264.1m
EBITDA
$-26.2m | $-10.9m
EBIT
$-56.2m | $-18.8m
Net Income
$-97.9m | $-13.6m
Free Cash Flow
$-33.6m
Growth (TTM | estimate)
Revenue
-31.1% | -29.0%
EBITDA
-171.3% | -1,697.0%
EBIT
-1,248.2% | 36.4%
Net Income
-11,756.0% | 78.2%
Free Cash Flow
-355.8%
Margin (TTM | estimate)
Gross
48.5%
EBITDA
-8.6% | -4.1%
EBIT
-18.6%
Net
-32.3% | -5.1%
Free Cash Flow
-11.1%
More
EPS
$-3.5
FCF per Share
$-1.2
Short interest
9.0%
Employees
2k
Rev per Employee
$220.0k
Show more

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Vera Bradley, Inc. Stock Analysis

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Analyst Opinions

8 Analysts have issued a Vera Bradley, Inc. forecast:

3x Hold
38%
5x Sell
63%

Analyst Opinions

8 Analysts have issued a Vera Bradley, Inc. forecast:

Hold
38%
Sell
63%

Financial data from Vera Bradley, Inc.

Income Statement P&L | Balance Sheet | Cash Flow


Quarter TTM Annually
Aug '25
+/-
%
303 303
31% 31%
100%
- Direct Costs 156 156
25% 25%
52%
147 147
36% 36%
48%
- Selling and Administrative Expenses 194 194
16% 16%
64%
- Research and Development Expense - -
-
-
-26 -26
171% 171%
-9%
- Depreciation and Amortization 30 30
26% 26%
10%
EBIT (Operating Income) EBIT -56 -56
1,248% 1,248%
-19%
Net Profit -98 -98
11,756% 11,756%
-32%

In millions USD.

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Vera Bradley, Inc. Stock News

Neutral
GlobeNewsWire
3 days ago
FORT WAYNE, Ind., Oct. 10, 2025 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) announced today that the Company's Board of Directors (the “Board”) unanimously approved an amendment to the Company's existing shareholder rights plan (the “Rights Plan”) pursuant to which the final expiration date has been extended from October 11, 2025 to October 11, 2026. All other terms and...
Neutral
GlobeNewsWire
11 days ago
FORT WAYNE, Ind., Oct. 02, 2025 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA), the iconic American bag and luggage lifestyle brand, today announced a special partnership celebrating two American icons: the Radio City Rockettes, who are celebrating their 100th anniversary this year, and Vera Bradley's Original 100 Handbag. Launching as part of Vera Bradley's 2025 winter collection, the Or...
Negative
Seeking Alpha
about one month ago
Vera Bradley, Inc. continues to struggle, with Q2 '26 sales down 25% and no clear signs of recovery after a failed rebranding. VRA's direct channels showed less severe declines, but wholesale sales collapsed 55%, reflecting deep brand and supply chain issues. Gross margins stabilized, but severe sales declines and high SG&A mean breakeven is only possible if sales stop falling, which is unlikely.
More Vera Bradley, Inc. News

Company Profile

Vera Bradley, Inc. designs, produces, markets and retails accessories for women. Its products include handbags, accessories and travel and leisure items. The company operates through the following segments: Vera Bradley Direct (VB Direct), Vera Bradley Indirect (VB Indirect), and Pura Vida. The VB Direct segment consists of sales of Vera Bradley products through Vera Bradley full-line and factory outlet stores in the United States; verabradley.com; the Vera Bradley online outlet site; and the Vera Bradley annual outlet sale in Fort Wayne, Indiana. The VB Indirect segment consists of sales of Vera Bradley products to retail locations, which are located in the United States; sales to department stores, national accounts, third-party e-commerce sites, and third-party inventory liquidators; and royalties recognized through licensing agreements related to the Vera Bradley brand. The Pura Vida segment represents revenues generated through the Pura Vida websites, www.puravidabracelets.com and www.puravidabracelets.eu, and through the distribution of Pura Vida-branded products to wholesale retailers, substantially all of which are located in the United States. It also offers accessories, which includes wallets, wristlets, eyeglass cases, cosmetics cases, and paper and gift products. The company was founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982 and is headquartered in Roanoke, IN.

Head office United States
CEO Jacqueline Ardrey
Employees 1,725
Founded 1982
Website www.verabradley.com

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