€149.85
2.29%
Xetra, Oct 09, 05:39 pm CEST. Closed.
ISIN
DE000A1EWWW0
Symbol
ADS

Adidas Target price 2026 - Analyst rating & recommendation

Adidas Classifications & Recommendation

Buy
75%
Hold
22%
Sell
3%

Adidas Price Target

Target Price €204.00
Price €149.85
Potential 36.14%
Number of Estimates 33
33 Analysts have issued a price target Adidas 2027 . The average Adidas target price is €204.00. This is 36.14% higher than the current stock price. The highest price target is €267.75 78.68% , the lowest is €157.56 5.15% .
A rating was issued by 36 analysts: 27 Analysts recommend Adidas to buy, 8 to hold and 1 to sell.
Analysts don't have a crystal ball either, but they do represent the opinion of the market quite well. You should not take the price potential and the ratings as a recommendation to act. Rather, they serve as an additional building block for your own opinion or stock analysis.
Analyst Estimates: Analysts believe that the Adidas stock has an average upside potential 2027 of 36.14% . Most analysts recommend the Adidas stock at Purchase.

Sales and Margin forecast 2026, 2027 to 2033

Sign up for free to unlock analyst estimates. Sign up for free

Select at least one metric to display the chart.


Dec '25 2026
Estimates
Revenue Billion € 24.81 27.20
4.76% 9.64%
EBITDA Margin 12.93% 13.08%
21.76% 1.16%
Net Margin 5.40% 6.05%
67.42% 12.02%

32 Analysts have issued a sales forecast Adidas 2026 . The average Adidas sales estimate is

€27.2b
unlock
. This is
4.46% higher
unlock
than the revenue of the last 12 months(TTM). The highest sales forecast is
€28.6b 10.00%
unlock
, the lowest is
€26.0b 0.26%
unlock
.

This results in the following potential growth metrics:

Revenue Estimates

2025 €24.8b 4.76%
2026
€27.2b 9.64%
unlock
2027
€29.2b 7.33%
unlock
2028
€31.4b 7.62%
unlock
2029
€33.4b 6.31%
unlock
2030
€35.9b 7.47%
unlock
2031
€37.5b 4.36%
unlock
2032
€39.6b 5.62%
unlock
2033
€41.6b 5.21%
unlock

27 Analysts have issued an Adidas EBITDA forecast 2026. The average Adidas EBITDA estimate is

€3.6b
unlock
. This is
6.52% higher
unlock
than the EBITDA of the last 12 months(TTM). The highest EBITDA forecast is
€4.0b 18.86%
unlock
, the lowest is
€3.0b 11.46%
unlock
.

This results in the following potential growth metrics and future EBITDA Margins:

EBITDA Estimates

2025 €3.2b 27.55%
2026
€3.6b 10.94%
unlock
2027
€4.1b 14.41%
unlock
2028
€4.5b 9.90%
unlock
2029
€4.9b 9.81%
unlock
2030
€5.2b 6.74%
unlock
2031
€5.7b 8.75%
unlock
2032
€6.0b 5.08%
unlock
2033
€6.3b 5.06%
unlock

EBITDA Margin

2025 12.93% 21.76%
2026
13.08% 1.16%
unlock
2027
13.95% 6.65%
unlock
2028
14.24% 2.08%
unlock
2029
14.71% 3.30%
unlock
2030
14.61% 0.68%
unlock
2031
15.22% 4.18%
unlock
2032
15.15% 0.46%
unlock
2033
15.12% 0.20%
unlock

31 Adidas Analysts have issued a net profit forecast 2026. The average Adidas net profit estimate is

€1.6b
unlock
. This is
19.41% higher
unlock
than the net profit for the last 12 months(TTM). The highest net profit forecast is
€1.9b 34.31%
unlock
, the lowest is
€1.4b 5.00%
unlock
.

This results in the following potential growth metrics and future Net Margins:

Net Profit Estimates

2025 €1.3b 75.39%
2026
€1.6b 22.88%
unlock
2027
€2.1b 25.21%
unlock
2028
€2.4b 16.68%
unlock
2029
€2.7b 11.98%
unlock
2030
€2.9b 8.60%
unlock
2031
€3.3b 12.92%
unlock
2032
€3.6b 8.32%
unlock
2033
€3.9b 7.83%
unlock

Net Margin

2025 5.40% 67.42%
2026
6.05% 12.02%
unlock
2027
7.06% 16.69%
unlock
2028
7.66% 8.50%
unlock
2029
8.06% 5.22%
unlock
2030
8.15% 1.12%
unlock
2031
8.82% 8.22%
unlock
2032
9.04% 2.49%
unlock
2033
9.27% 2.54%
unlock

Earnings per share, P/E ratio and EV/sales Estimates 2026, 2027 to 2033

Sign up for free to unlock analyst estimates. Sign up for free

Select at least one metric to display the chart.


Dec '25 2026
Estimates
Earnings Per Share € 7.50 9.41
75.64% 25.47%
P/E 15.93
EV/Sales 1.08

31 Analysts have issued a Adidas forecast for earnings per share. The average Adidas EPS is

€9.41
unlock
. This is
20.03% higher
unlock
than earnings per share in the financial year 2025. The highest EPS forecast is
€10.58 34.95%
unlock
, the lowest is
€8.27 5.48%
unlock
.

This results in the following potential growth metrics and future valuations:

Earnings Per Share

2025 €7.50 75.64%
2026
€9.41 25.47%
unlock
2027
€11.78 25.19%
unlock
2028
€13.74 16.64%
unlock
2029
€15.39 12.01%
unlock
2030
€16.71 8.58%
unlock
2031
€18.87 12.93%
unlock
2032
€20.44 8.32%
unlock
2033
€22.04 7.83%
unlock

P/E ratio

Current 19.11 32.55%
2026
15.93 16.66%
unlock
2027
12.72 20.15%
unlock
2028
10.90 14.31%
unlock
2029
9.74 10.64%
unlock
2030
8.97 7.91%
unlock
2031
7.94 11.48%
unlock
2032
7.33 7.68%
unlock
2033
6.80 7.23%
unlock

Based on analysts' sales estimates for 2026, the Adidas stock is valued at an EV/Sales of

and an P/S ratio of .

This results in the following potential growth metrics and future valuations:

EV/Sales

Current 1.13 25.66%
2026
1.08 4.21%
unlock
2027
1.01 6.84%
unlock
2028
0.94 7.08%
unlock
2029
0.88 5.93%
unlock
2030
0.82 6.95%
unlock
2031
0.79 4.18%
unlock
2032
0.74 5.32%
unlock
2033
0.71 4.95%
unlock

P/S ratio

Current 0.97 28.46%
2026
0.93 4.26%
unlock
2027
0.87 6.83%
unlock
2028
0.80 7.08%
unlock
2029
0.76 5.94%
unlock
2030
0.70 6.95%
unlock
2031
0.67 4.19%
unlock
2032
0.64 5.31%
unlock
2033
0.61 4.95%
unlock

Current Adidas Upgrades & Downgrades

Analyst Rating Action Date
ROTHSCHILD & CO REDBURN
Buy
➜
Buy
Unchanged Sep 23 2026
DZ BANK
Buy
➜
Buy
Unchanged Sep 21 2026
BANCO SANTANDER
Outperform
➜
Outperform
Unchanged Sep 09 2026
ODDO BHF
Buy
➜
Buy
Unchanged Sep 04 2026
METZLER EQUITIES
Buy
➜
Buy
Unchanged Aug 28 2026
PIPER SANDLER COMPANIES
Overweight
➜
Overweight
Unchanged Aug 26 2026
LANDESBANK BADEN-WUERTTEMBERG
Buy
➜
Buy
Unchanged Aug 26 2026
Analyst Rating Date
Unchanged
ROTHSCHILD & CO REDBURN:
Buy
➜
Buy
Sep 23 2026
Unchanged
DZ BANK:
Buy
➜
Buy
Sep 21 2026
Unchanged
BANCO SANTANDER:
Outperform
➜
Outperform
Sep 09 2026
Unchanged
ODDO BHF:
Buy
➜
Buy
Sep 04 2026
Unchanged
METZLER EQUITIES:
Buy
➜
Buy
Aug 28 2026
Unchanged
PIPER SANDLER COMPANIES:
Overweight
➜
Overweight
Aug 26 2026
Unchanged
LANDESBANK BADEN-WUERTTEMBERG:
Buy
➜
Buy
Aug 26 2026

Register for Free

StocksGuide is the ultimate tool for easily finding, analyzing and tracking stocks. Learn from successful investors and make informed investment decisions. We empower you to become a confident, independent investor.

The Apple stock at a glance with charts, current key metrics, news and stock analyses.
The Best Dividend Stocks in the Dividend Top Scorer list.
Stock Analyses of the Best Stocks Worldwide.
Start building wealth today