€182.20
1.38% today
Xetra, Sep 25, 12:15 pm CET
ISIN
DE000A1EWWW0
Symbol
ADS

Adidas Target price 2025 - Analyst rating & recommendation

Adidas Classifications & Recommendation:

Buy
69%
Hold
25%
Sell
6%

Adidas Price Target

Target Price €242.76
Price €184.75
Potential 31.40%
Number of Estimates 33
33 Analysts have issued a price target Adidas 2026 . The average Adidas target price is €242.76. This is 31.40% higher than the current stock price. The highest price target is €294.00 59.13% , the lowest is €191.90 3.87% .
A rating was issued by 36 analysts: 25 Analysts recommend Adidas to buy, 9 to hold and 2 to sell.
Analysts don't have a crystal ball either, but they do represent the opinion of the market quite well. You should not take the price potential and the ratings as a recommendation to act. Rather, they serve as an additional building block for your own opinion or stock analysis.
Analyst Estimates: Analysts believe that the Adidas stock has an average upside potential 2026 of 31.40% . Most analysts recommend the Adidas stock at Purchase.

Sales and Margin forecast 2025, 2026 to 2032


Dec '24 2025
Estimates
Revenue Billion € 23.68 25.50
10.53% 7.68%
EBITDA Margin 10.62% 13.17%
54.48% 24.02%
Net Margin 3.23% 5.37%
1,021.63% 66.46%

33 Analysts have issued a sales forecast Adidas 2025 . The average Adidas sales estimate is €25.5b . This is 4.06% higher than the revenue of the last 12 months(TTM). The highest sales forecast is €27.6b 12.59% , the lowest is €24.3b 0.79% .

This results in the following potential growth metrics:

Revenue Estimates

2024 €23.7b 10.53%
2025 €25.5b 7.68%
2026 €27.7b 8.78%
2027 €30.1b 8.60%
2028 €32.4b 7.55%
2029 €34.5b 6.35%
2030 €36.1b 4.89%
2031 €38.4b 6.28%
2032 €40.7b 5.82%

31 Analysts have issued an Adidas EBITDA forecast 2025. The average Adidas EBITDA estimate is €3.4b . This is 11.26% higher than the EBITDA of the last 12 months(TTM). The highest EBITDA forecast is €4.0b 30.94% , the lowest is €3.0b 0.23% .

This results in the following potential growth metrics and future EBITDA Margins:

EBITDA Estimates

2024 €2.5b 70.74%
2025 €3.4b 33.56%
2026 €4.1b 22.95%
2027 €4.6b 10.39%
2028 €5.1b 12.90%
2029 €5.4b 5.60%
2030 €5.4b 0.11%
2031 €5.7b 4.98%
2032 €6.0b 4.95%

EBITDA Margin

2024 10.62% 54.48%
2025 13.17% 24.02%
2026 14.89% 13.06%
2027 15.13% 1.61%
2028 15.88% 4.96%
2029 15.77% 0.69%
2030 15.05% 4.57%
2031 14.87% 1.20%
2032 14.75% 0.81%

32 Adidas Analysts have issued a net profit forecast 2025. The average Adidas net profit estimate is €1.4b . This is 13.98% higher than the net profit for the last 12 months(TTM). The highest net profit forecast is €1.5b 28.94% , the lowest is €1.2b 3.55% .

This results in the following potential growth metrics and future Net Margins:

Net Profit Estimates

2024 €764m 1,118.67%
2025 €1.4b 79.18%
2026 €2.0b 43.41%
2027 €2.3b 19.25%
2028 €2.7b 15.39%
2029 €2.9b 9.09%
2030 €3.0b 1.48%
2031 €3.2b 7.60%
2032 €3.5b 8.60%

Net Margin

2024 3.23% 1,021.63%
2025 5.37% 66.46%
2026 7.08% 31.84%
2027 7.77% 9.75%
2028 8.34% 7.34%
2029 8.55% 2.52%
2030 8.27% 3.27%
2031 8.38% 1.33%
2032 8.60% 2.63%

Earnings per share, P/E ratio and EV/sales Estimates 2025, 2026 to 2032


Dec '24 2025
Estimates
Earnings Per Share 4.27 7.67
1,116.67% 79.63%
P/E 24.10
EV/Sales 1.45

32 Analysts have issued a Adidas forecast for earnings per share. The average Adidas EPS is €7.67 . This is 15.86% higher than earnings per share in the financial year 2024. The highest EPS forecast is €8.67 30.97% , the lowest is €6.49 1.96% .

This results in the following potential growth metrics and future valuations:

Earnings Per Share

2024 €4.27 1,116.67%
2025 €7.67 79.63%
2026 €10.99 43.29%
2027 €13.11 19.29%
2028 €15.13 15.41%
2029 €16.50 9.05%
2030 €16.75 1.52%
2031 €18.02 7.58%
2032 €19.57 8.60%

P/E ratio

Current 27.91 82.96%
2025 24.10 13.64%
2026 16.80 30.29%
2027 14.09 16.13%
2028 12.21 13.34%
2029 11.19 8.35%
2030 11.03 1.43%
2031 10.25 7.07%
2032 9.44 7.90%

Based on analysts' sales estimates for 2025, the Adidas stock is valued at an EV/Sales of 1.45 and an P/S ratio of 1.30 .

This results in the following potential growth metrics and future valuations:

EV/Sales

Current 1.51 21.76%
2025 1.45 3.85%
2026 1.33 8.07%
2027 1.23 7.92%
2028 1.14 7.02%
2029 1.07 5.97%
2030 1.02 4.66%
2031 0.96 5.91%
2032 0.91 5.50%

P/S ratio

Current 1.35 23.95%
2025 1.30 3.90%
2026 1.19 8.07%
2027 1.10 7.92%
2028 1.02 7.02%
2029 0.96 5.98%
2030 0.92 4.66%
2031 0.86 5.91%
2032 0.81 5.49%

Current Adidas Upgrades & Downgrades

Analyst Rating Action Date
ROTHSCHILD & CO REDBURN
Buy
Buy
Unchanged Sep 15 2025
ODDO BHF
Buy
Buy
Unchanged Sep 11 2025
TD COWEN
Hold
Hold
Unchanged Sep 10 2025
CRISPIDEA PRIVATE LIMITED
Hold
Hold
Unchanged Sep 09 2025
BERENBERG
Hold
Hold
Unchanged Sep 09 2025
DAY BY DAY
Buy
Sell
Downgrade Sep 08 2025
LANDESBANK BADEN-WUERTTEMBERG
Hold
Buy
Upgrade Aug 29 2025
Analyst Rating Date
Unchanged
ROTHSCHILD & CO REDBURN:
Buy
Buy
Sep 15 2025
Unchanged
ODDO BHF:
Buy
Buy
Sep 11 2025
Unchanged
TD COWEN:
Hold
Hold
Sep 10 2025
Unchanged
CRISPIDEA PRIVATE LIMITED:
Hold
Hold
Sep 09 2025
Unchanged
BERENBERG:
Hold
Hold
Sep 09 2025
Downgrade
DAY BY DAY:
Buy
Sell
Sep 08 2025
Upgrade
LANDESBANK BADEN-WUERTTEMBERG:
Hold
Buy
Aug 29 2025

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