Adidas Stock News

Juventus have extended their technical partnership with German sportswear giant Adidas until June 2037, in a deal worth 408 million euros ($468 million) over a decade, the Serie A club said in a statement.

Adidas is once again in the cybersecurity spotlight. This time the breach came through a side door.

German sportswear company Adidas has reported a data breach involving a customer service provider. As Reuters reported, the company announced Friday (May 23) that cybercriminals had accessed customer data via a third-party customer service provider, while noting that the breach did not involve passwords or credit card data.

Nike and Adidas have long dominated the global sportswear market, but Swiss sneaker company On is quickly gaining ground.

German sportswear maker Adidas said on Friday an unauthorised external party had obtained certain consumer data through a third-party customer service provider albeit not passwords or credit card data.

adidas AG / DE000A1EWWW0

Adidas and Puma are likely to hike prices for running shoes and sportswear in the United States, following Nike's lead, analysts and investors said on Thursday, as U.S. tariffs on imports drive costs up for retailers.

Adidas , known for shoes with three parallel stripes, was sued on Wednesday by Steven Madden over its alleged effort to stop the American shoe company from selling fashion sneakers with two non-parallel bands.