Deckers Outdoor Corporation Stock News

Deckers Outdoor is undervalued due to market concerns over lack of guidance amid macro uncertainty, despite strong fundamentals. Both UGG and HOKA brands continue to deliver nearly 20% growth, making DECK's recent 50% stock decline appear unjustified. We believe management will reinstate full-year guidance during the next quarterly presentation, driving negative pressure away.

Hoka parent Deckers takes the prize for returns on invested capital, Citi says.

Deckers Outdoor (NYSE: DECK) stock has entered its 7th day of consecutive losses, with total losses during this period equating to a -11% return. The stock has been witnessing pressure amid concerns that the rapid growth of Deckers' key brands, especially Hoka, could be slowing down after a period of robust performance.

Deckers Outdoor is rated a buy, with strong brand execution driving impressive growth for Hoka and UGG despite market caution. DECK's growth is fueled by successful marketing, innovation, and international expansion, with Hoka and UGG as core revenue drivers. Short-term headwinds include U.S. market softness and tariff risks, but these are viewed as cyclical rather than structural threats.

With stocks trading near all-time highs, it may seem like almost every growth stock is too expensive. After all, growth stocks have driven the bull market over the last 2.5 years, and it's not just artificial intelligence stocks, as plenty of others have soared during that time.

Deckers Outdoor Corp (NYSE: DECK) has already soared over 25% over the past two months, but Stephanie Link, the chief investment officer of Hightower, believes it will rip higher from here. Speaking recently with CNBC, the market expert said brand strength and global momentum make DECK shares a compelling catch-up trade at current levels.

Listen on the go! A daily podcast of Wall Street Breakfast will be available by 8:00 a.m.

Listen on the go! A daily podcast of Wall Street Breakfast will be available by 8:00 a.m.