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Spirits group Diageo said it is moving in the right direction in the challenged American market, where some of its biggest labels continue to sell poorly.

Guinness brewer Diageo keeps outlook after quarterly organic net sales edge higher

NEW YORK, Oct. 29, 2026 /PRNewswire/ -- For more than twenty years, a collection of American Light Whiskey barrels matured quietly, their story hidden and their fate unknown. As secrets begin to emerge from the shadows, Orphan Barrel reveals Latverian Cask, a once-only release inspired by Marvel Studios' "Avengers: Doomsday," in theaters December 18.

NEW YORK, Oct. 28, 2026 /PRNewswire/ -- For generations, Smirnoff, the World's No. 1 Vodka, has brought people together to celebrate life's biggest moments. As the clock counts down to Doomsday, Smirnoff is channeling that same spirit of celebration to invite fans to Assemble Your Night with an epic campaign inspired by Marvel Studios' "Avengers: Doomsday," in theaters December 18.

OUISVILLE, Ky., Oct. 28, 2026 /PRNewswire/ -- Blade and Bow proudly introduces Blade and Bow 30-Year-Old Cask Strength Kentucky Straight Bourbon Whiskey, the second expression in its distinguished 30-Year-Old collection. Following the 2025 debut of Blade and Bow 30-Year-Old Limited Release Bourbon, this exceptionally rare offering presents the same extraordinary whiskey at its natural barrel st...

EDINBURGH, United Kingdom, Oct. 22, 2026 (GLOBE NEWSWIRE) -- Zana Möhlmann from Singapore has been crowned Diageo World Class Global Bartender of the Year 2026 at the world's biggest cocktail competition, taking top place among finalists from six continents. Möhlmann of East47 at Conrad Singapore Orchard combined technical mastery and creative flair with the warm, intuitive hospitality that def...

The 2027 World Class US competition is now accepting applications, bringing bartenders together for another season of competition, education and community building NEW YORK, Oct. 1, 2026 /PRNewswire/ -- The search for the next US Bartender of the Year is officially underway. Now in its 15th season in the US, Tales of the Cocktail Foundation Presents World Class Sponsored by DIAGEO returns in 20...