Gap Stock News

E.l.f. Beauty released an album titled "Mirror Mix" as the brand looks to increase its marketing spend for the rest of the year. Gap and Wendy's also announced ventures into music in recent weeks, part of a wave of retailers finding new ways to engage customers.

Good morning. Retailers are stocking a wide assortment of policies for the AI shopping agents suddenly headed for their online doors, the WSJ Leadership Institute's Patrick Coffee reports.

Gap (GAP) stock is rallying following a big management change that came alongside the apparel retailer's latest quarterly earnings report.

Multi-year collaboration with rising pop act JYT, Wexler Records and Republic Records reimagines music fandom through original content, live experiences, and fashion. SAN FRANCISCO, Sept.

The clothing company is making a foray into “fashiontainment” as it looks to cement its brands more deeply in popular culture.

SAN FRANCISCO, Sept. 15, 2026 /PRNewswire/ -- Gap Inc. (NYSE: GAP) today announced the appointment of Kirsten Green, Founder and Managing Partner of Forerunner, to the company's Board of Directors, effective immediately.

Bay Area-born organizations partner to celebrate the culture, community, and self-expression fueling the rise of women's sports SAN FRANCISCO, Sept. 15, 2026 /PRNewswire/ -- Athleta, a Gap Inc. (NYSE: GAP) brand at the intersection of women's performance and lifestyle apparel, today announced a multiyear partnership with the Golden State Valkyries as the team's Official Off-Court Apparel Partne...

Hello from Goldman Sachs's Global Consumer and Retail Conference in downtown Manhattan. As investors and analysts gathered to hear from top retailers, executives spent Monday parsing everything from pricing strategies to pressured consumers and whether their spending will hold through year-end.