Smucker's is going after Trader Joe's in court over what it calls an Uncrustables "copycat." A lawsuit accuses Trader Joe's of using protected design elements, such as a crimped edge and a specific shade of blue.
Smucker's Hostess acquisition led to major goodwill and trademark impairments after weak sales in Sweet Baked Snacks; shares fell 16% to $94.41 on the news
In the lawsuit, Smucker said the round, crustless sandwiches Trader Joe's sells have the same pie-like crimp markings on their edges that Uncrustables do.
Jif peanut butter maker J.M. Smucker Company on Monday sued Trader Joe's in federal court, accusing the national grocery chain of infringing trademarks tied to its popular Uncrustables brand of frozen sandwiches.
Bragar Eagel & Squire, P.C. Litigation Partner Brandon Walker Encourages Investors Who Suffered Losses In Smucker To Contact Him Directly To Discuss Their Options If you purchased or acquired stock in Smucker and would like to discuss your legal rights, call Bragar Eagel & Squire partner Brandon Walker or Marion Passmore directly at (212) 355-4648.
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