| Target Price | $174.42 |
| Price | $144.49 |
| Potential | 20.71% |
| Number of Estimates | 28 |
| 28 Analysts have issued a price target Procter & Gamble 2026 . The average Procter & Gamble target price is $174.42. This is 20.71% higher than the current stock price. The highest price target is $195.30 35.17% , the lowest is $146.90 1.67% . | |
| A rating was issued by 35 analysts: 22 Analysts recommend Procter & Gamble to buy, 13 to hold and 0 to sell. | |
| Analysts don't have a crystal ball either, but they do represent the opinion of the market quite well. You should not take the price potential and the ratings as a recommendation to act. Rather, they serve as an additional building block for your own opinion or stock analysis. | |
| Analyst Estimates: Analysts believe that the Procter & Gamble stock has an average upside potential 2026 of 20.71% . Most analysts recommend the Procter & Gamble stock at Purchase. |
28 Analysts have issued a sales forecast Procter & Gamble 2026 . The average Procter & Gamble sales estimate is $89.6b . This is 5.45% higher than the revenue of the last 12 months(TTM). The highest sales forecast is $92.0b 8.32% , the lowest is $84.3b 0.70% .
This results in the following potential growth metrics:
| 2025 | $84.3b | 0.29% |
|---|---|---|
| 2026 | $89.6b | 6.26% |
| 2027 | $92.2b | 2.92% |
| 2028 | $95.3b | 3.36% |
| 2029 | $98.6b | 3.53% |
| 2030 | $102b | 3.76% |
| 2031 | $105b | 2.21% |
| 2032 | $109b | 3.85% |
24 Analysts have issued an Procter & Gamble EBITDA forecast 2026. The average Procter & Gamble EBITDA estimate is $24.9b . This is 4.62% higher than the EBITDA of the last 12 months(TTM). The highest EBITDA forecast is $26.0b 9.16% , the lowest is $23.4b 1.71% .
This results in the following potential growth metrics and future EBITDA Margins:
| 2025 | $23.6b | 1.87% |
|---|---|---|
| 2026 | $24.9b | 5.53% |
| 2027 | $26.2b | 5.00% |
| 2028 | $27.6b | 5.43% |
| 2029 | $28.1b | 1.91% |
| 2030 | $29.3b | 4.04% |
| 2031 | $29.1b | 0.41% |
| 2032 | $30.4b | 4.22% |
| 2025 | 28.02% | 1.58% |
|---|---|---|
| 2026 | 27.83% | 0.69% |
| 2027 | 28.39% | 2.01% |
| 2028 | 28.96% | 2.01% |
| 2029 | 28.51% | 1.55% |
| 2030 | 28.58% | 0.25% |
| 2031 | 27.85% | 2.55% |
| 2032 | 27.95% | 0.36% |
29 Procter & Gamble Analysts have issued a net profit forecast 2026. The average Procter & Gamble net profit estimate is $16.8b . This is 2.14% higher than the net profit for the last 12 months(TTM). The highest net profit forecast is $17.3b 5.32% , the lowest is $15.8b 4.23% .
This results in the following potential growth metrics and future Net Margins:
| 2025 | $15.7b | 7.45% |
|---|---|---|
| 2026 | $16.8b | 7.28% |
| 2027 | $17.7b | 5.44% |
| 2028 | $18.8b | 5.77% |
| 2029 | $19.5b | 4.08% |
| 2030 | $20.6b | 5.34% |
| 2031 | $20.8b | 1.09% |
| 2032 | $22.1b | 6.13% |
| 2025 | 18.61% | 7.14% |
|---|---|---|
| 2026 | 18.79% | 0.99% |
| 2027 | 19.25% | 2.45% |
| 2028 | 19.69% | 2.29% |
| 2029 | 19.80% | 0.56% |
| 2030 | 20.10% | 1.52% |
| 2031 | 19.88% | 1.09% |
| 2032 | 20.32% | 2.21% |
29 Analysts have issued a Procter & Gamble forecast for earnings per share. The average Procter & Gamble EPS is $7.20 . This is 6.67% higher than earnings per share in the financial year 2025. The highest EPS forecast is $7.42 9.93% , the lowest is $6.75 0.00% .
This results in the following potential growth metrics and future valuations:
| 2025 | $6.38 | 8.14% |
|---|---|---|
| 2026 | $7.20 | 12.85% |
| 2027 | $7.59 | 5.42% |
| 2028 | $8.03 | 5.80% |
| 2029 | $8.36 | 4.11% |
| 2030 | $8.80 | 5.26% |
| 2031 | $8.90 | 1.14% |
| 2032 | $9.45 | 6.18% |
| Current | 21.41 | 27.53% |
|---|---|---|
| 2026 | 20.07 | 6.24% |
| 2027 | 19.03 | 5.18% |
| 2028 | 17.99 | 5.47% |
| 2029 | 17.29 | 3.89% |
| 2030 | 16.41 | 5.09% |
| 2031 | 16.24 | 1.04% |
| 2032 | 15.30 | 5.79% |
Based on analysts' sales estimates for 2026, the Procter & Gamble stock is valued at an EV/Sales of 4.05 and an P/S ratio of 3.77 .
This results in the following potential growth metrics and future valuations:
| Current | 4.27 | 14.60% |
|---|---|---|
| 2026 | 4.05 | 5.23% |
| 2027 | 3.93 | 2.83% |
| 2028 | 3.80 | 3.25% |
| 2029 | 3.67 | 3.41% |
| 2030 | 3.54 | 3.62% |
| 2031 | 3.46 | 2.16% |
| 2032 | 3.34 | 3.71% |
| Current | 3.98 | 15.73% |
|---|---|---|
| 2026 | 3.77 | 5.17% |
| 2027 | 3.66 | 2.83% |
| 2028 | 3.54 | 3.25% |
| 2029 | 3.42 | 3.41% |
| 2030 | 3.30 | 3.62% |
| 2031 | 3.23 | 2.16% |
| 2032 | 3.11 | 3.71% |
Procter & Gamble...
| Analyst | Rating | Action | Date |
|---|---|---|---|
| JP Morgan |
Neutral
➜
Neutral
|
Unchanged | Dec 18 2025 |
| Jefferies |
Hold
➜
Buy
|
Upgrade | Dec 17 2025 |
| JP Morgan |
Neutral
➜
Neutral
|
Unchanged | Oct 27 2025 |
| Raymond James |
Outperform
➜
Outperform
|
Unchanged | Oct 20 2025 |
| JP Morgan |
Neutral
➜
Neutral
|
Unchanged | Oct 10 2025 |
| B of A Securities |
Buy
➜
Buy
|
Unchanged | Oct 08 2025 |
| UBS |
Buy
➜
Buy
|
Unchanged | Oct 08 2025 |
| Analyst Rating | Date |
|---|---|
|
Unchanged
JP Morgan:
Neutral
➜
Neutral
|
Dec 18 2025 |
|
Upgrade
Jefferies:
Hold
➜
Buy
|
Dec 17 2025 |
|
Unchanged
JP Morgan:
Neutral
➜
Neutral
|
Oct 27 2025 |
|
Unchanged
Raymond James:
Outperform
➜
Outperform
|
Oct 20 2025 |
|
Unchanged
JP Morgan:
Neutral
➜
Neutral
|
Oct 10 2025 |
|
Unchanged
B of A Securities:
Buy
➜
Buy
|
Oct 08 2025 |
|
Unchanged
UBS:
Buy
➜
Buy
|
Oct 08 2025 |
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