£42.01
0.12%
London, Sep 21, 12:15 pm BST. Market open.
ISIN
GB0002875804
Symbol
BATS

BAT Target price 2026 - Analyst rating & recommendation

BAT Classifications & Recommendation

Buy
75%
Hold
20%
Sell
5%

BAT Price Target

Target Price £53.04
Price £41.96
Potential
Number of Estimates 16
16 Analysts have issued a price target BAT 2027 . The average BAT target price is £53.04. This is higher than the current stock price. The highest price target is , the lowest is .
A rating was issued by 20 analysts: 15 Analysts recommend BAT to buy, 4 to hold and 1 to sell.
Analysts don't have a crystal ball either, but they do represent the opinion of the market quite well. You should not take the price potential and the ratings as a recommendation to act. Rather, they serve as an additional building block for your own opinion or stock analysis.
Analyst Estimates: Analysts believe that the BAT stock has an average upside potential 2027 of . Most analysts recommend the BAT stock at Purchase.

Sales and Margin forecast 2026, 2027 to 2033

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Select at least one metric to display the chart.


Dec '25 2026
Estimates
Revenue Billion £ 25.61 26.41
0.99% 3.14%
EBITDA Margin 47.75% 47.69%
1.09% 0.13%
Net Margin 30.32% 29.88%
155.60% 1.44%

18 Analysts have issued a sales forecast BAT 2026 . The average BAT sales estimate is

£26.4b
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. This is
2.48% higher
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than the revenue of the last 12 months(TTM). The highest sales forecast is
£27.6b 7.15%
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, the lowest is
£25.5b 1.04%
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.

This results in the following potential growth metrics:

Revenue Estimates

2025 £25.6b 0.99%
2026
£26.4b 3.14%
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2027
£27.4b 3.73%
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2028
£28.5b 4.00%
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2029
£29.7b 4.11%
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2030
£30.4b 2.55%
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2031
£30.1b 0.98%
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2032
£30.7b 1.98%
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2033
£31.3b 1.87%
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16 Analysts have issued an BAT EBITDA forecast 2026. The average BAT EBITDA estimate is

£12.6b
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. This is
2.34% higher
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than the EBITDA of the last 12 months(TTM). The highest EBITDA forecast is
£14.4b 17.29%
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, the lowest is
£11.0b 10.33%
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.

This results in the following potential growth metrics and future EBITDA Margins:

EBITDA Estimates

2025 £12.2b 2.07%
2026
£12.6b 3.00%
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2027
£13.3b 5.92%
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2028
£14.1b 5.58%
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2029
£14.6b 3.83%
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2030
£16.3b 11.23%
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EBITDA Margin

2025 47.75% 1.09%
2026
47.69% 0.13%
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2027
48.69% 2.10%
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2028
49.44% 1.54%
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2029
49.30% 0.28%
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2030
53.47% 8.46%
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19 BAT Analysts have issued a net profit forecast 2026. The average BAT net profit estimate is

£7.9b
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. This is
22.51% higher
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than the net profit for the last 12 months(TTM). The highest net profit forecast is
£8.5b 32.70%
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, the lowest is
£7.4b 15.24%
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.

This results in the following potential growth metrics and future Net Margins:

Net Profit Estimates

2025 £7.8b 153.06%
2026
£7.9b 1.65%
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2027
£8.5b 7.65%
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2028
£9.1b 7.60%
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2029
£10.0b 9.64%
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Net Margin

2025 30.32% 155.60%
2026
29.88% 1.44%
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2027
31.01% 3.78%
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2028
32.08% 3.45%
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2029
33.79% 5.33%
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Earnings per share, P/E ratio and EV/sales Estimates 2026, 2027 to 2033

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Select at least one metric to display the chart.


Dec '25 2026
Estimates
Earnings Per Share £ 3.53 3.64
155.80% 3.12%
P/E 11.51
EV/Sales 4.64

19 Analysts have issued a BAT forecast for earnings per share. The average BAT EPS is

£3.64
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. This is
23.39% higher
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than earnings per share in the financial year 2025. The highest EPS forecast is
£3.95 33.90%
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, the lowest is
£3.43 16.27%
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.

This results in the following potential growth metrics and future valuations:

Earnings Per Share

2025 £3.53 155.80%
2026
£3.64 3.12%
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2027
£3.92 7.69%
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2028
£4.22 7.65%
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2029
£4.63 9.72%
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P/E ratio

Current 14.22 52.13%
2026
11.51 19.08%
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2027
10.69 7.12%
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2028
9.94 7.02%
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2029
9.06 8.85%
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Based on analysts' sales estimates for 2026, the BAT stock is valued at an EV/Sales of

and an P/S ratio of .

This results in the following potential growth metrics and future valuations:

EV/Sales

Current 4.76 0.21%
2026
4.64 2.49%
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2027
4.47 3.60%
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2028
4.30 3.85%
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2029
4.13 3.95%
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2030
4.03 2.49%
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2031
4.07 0.99%
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2032
3.99 1.94%
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2033
3.92 1.84%
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P/S ratio

Current 3.49 2.41%
2026
3.41 2.42%
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2027
3.29 3.60%
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2028
3.16 3.84%
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2029
3.04 3.95%
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2030
2.96 2.49%
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2031
2.99 0.99%
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2032
2.93 1.94%
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2033
2.88 1.84%
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Current BAT Upgrades & Downgrades

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Analyst Rating Action Date
Jefferies
Locked
Locked
Locked Jun 23 2026
Jefferies
Locked
Locked
Locked Jun 09 2026
UBS
Locked
Locked
Locked May 29 2026
Jefferies
Locked
Locked
Locked Apr 16 2026
Jefferies
Locked
Locked
Locked Jan 20 2026
Deutsche
Locked
Locked
Locked Nov 28 2025
Citigroup
Locked
Locked
Locked Nov 28 2025
Analyst Rating Date
Locked
Jefferies:
Locked
Locked
Jun 23 2026
Locked
Jefferies:
Locked
Locked
Jun 09 2026
Locked
UBS:
Locked
Locked
May 29 2026
Locked
Jefferies:
Locked
Locked
Apr 16 2026
Locked
Jefferies:
Locked
Locked
Jan 20 2026
Locked
Deutsche:
Locked
Locked
Nov 28 2025
Locked
Citigroup:
Locked
Locked
Nov 28 2025

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