Booking Forecast, price target & analysts
Booking Target price 2025 - Analyst rating & recommendation
Booking Classifications & Recommendation:
Booking Price Target
| Target Price | $5,642.64 |
| Price | $4,990.64 |
| Potential | 13.06% |
| Number of Estimates | 33 |
| 33 Analysts have issued a price target Booking 2026 . The average Booking target price is $5,642.64. This is 13.06% higher than the current stock price. The highest price target is $6,500.00 30.24% , the lowest is $4,720.00 5.42% . | |
| A rating was issued by 36 analysts: 24 Analysts recommend Booking to buy, 11 to hold and 1 to sell. | |
| Analysts don't have a crystal ball either, but they do represent the opinion of the market quite well. You should not take the price potential and the ratings as a recommendation to act. Rather, they serve as an additional building block for your own opinion or stock analysis. | |
| Analyst Estimates: Analysts believe that the Booking stock has an average upside potential 2026 of 13.06% . Most analysts recommend the Booking stock at Purchase. |
Sales and Margin forecast 2025, 2026 to 2029
32 Analysts have issued a sales forecast Booking 2025 . The average Booking sales estimate is $25.3b . This is 6.56% higher than the revenue of the last 12 months(TTM). The highest sales forecast is $25.9b 9.13% , the lowest is $24.8b 4.58% .
This results in the following potential growth metrics:
Revenue Estimates
| 2024 | $23.7b | 11.11% |
|---|---|---|
| 2025 | $25.3b | 6.56% |
| 2026 | $27.5b | 8.90% |
| 2027 | $30.2b | 9.55% |
| 2028 | $32.2b | 6.73% |
| 2029 | $34.7b | 7.74% |
32 Analysts have issued an Booking EBITDA forecast 2025. The average Booking EBITDA estimate is $9.1b . This is 9.56% higher than the EBITDA of the last 12 months(TTM). The highest EBITDA forecast is $9.7b 17.31% , the lowest is $8.9b 7.14% .
This results in the following potential growth metrics and future EBITDA Margins:
EBITDA Estimates
| 2024 | $8.3b | 28.21% |
|---|---|---|
| 2025 | $9.1b | 9.04% |
| 2026 | $10.2b | 12.45% |
| 2027 | $11.6b | 13.20% |
| 2028 | $12.7b | 9.97% |
| 2029 | $14.2b | 11.69% |
EBITDA Margin
| 2024 | 35.13% | 15.39% |
|---|---|---|
| 2025 | 35.95% | 2.33% |
| 2026 | 37.12% | 3.25% |
| 2027 | 38.36% | 3.34% |
| 2028 | 39.52% | 3.02% |
| 2029 | 40.97% | 3.67% |
27 Booking Analysts have issued a net profit forecast 2025. The average Booking net profit estimate is $6.7b . This is 16.84% higher than the net profit for the last 12 months(TTM). The highest net profit forecast is $7.0b 22.86% , the lowest is $5.9b 3.62% .
This results in the following potential growth metrics and future Net Margins:
Net Profit Estimates
| 2024 | $5.7b | 47.07% |
|---|---|---|
| 2025 | $6.7b | 17.07% |
| 2026 | $7.8b | 17.70% |
| 2027 | $9.3b | 19.01% |
| 2028 | $10.8b | 15.30% |
| 2029 | $12.4b | 15.50% |
Net Margin
| 2024 | 23.97% | 32.37% |
|---|---|---|
| 2025 | 26.33% | 9.85% |
| 2026 | 28.46% | 8.09% |
| 2027 | 30.92% | 8.64% |
| 2028 | 33.40% | 8.02% |
| 2029 | 35.81% | 7.22% |
Earnings per share, P/E ratio and EV/sales Estimates 2025, 2026 to 2029
27 Analysts have issued a Booking forecast for earnings per share. The average Booking <a href=https://blog.stocksguide.com/knowledge/eps-simply-explained>EPS is $202.15 . This is 16.84% higher than earnings per share in the financial year 2024. The highest <a href=https://blog.stocksguide.com/knowledge/eps-simply-explained>EPS forecast is $212.58 22.86% , the lowest is $179.28 3.62% .
This results in the following potential growth metrics and future valuations:
Earnings Per Share
| 2024 | $172.68 | 47.07% |
|---|---|---|
| 2025 | $202.15 | 17.07% |
| 2026 | $237.93 | 17.70% |
| 2027 | $283.16 | 19.01% |
| 2028 | $326.50 | 15.31% |
| 2029 | $377.10 | 15.50% |
P/E ratio
| Current | 28.84 | 11.39% |
|---|---|---|
| 2025 | 24.69 | 14.39% |
| 2026 | 20.97 | 15.07% |
| 2027 | 17.62 | 15.98% |
| 2028 | 15.29 | 13.22% |
| 2029 | 13.23 | 13.47% |
Based on analysts' sales estimates for 2025, the Booking stock is valued at an <a href=https://blog.stocksguide.com/knowledge/enterprise-value-sales-simply-explained>EV/Sales of 6.57 and an <a href=https://blog.stocksguide.com/knowledge/price-sales-ratio-simply-explained>P/S ratio of 6.53 .
This results in the following potential growth metrics and future valuations:
EV/Sales
| Current | 7.00 | 11.11% |
|---|---|---|
| 2025 | 6.57 | 6.12% |
| 2026 | 6.04 | 8.17% |
| 2027 | 5.51 | 8.72% |
| 2028 | 5.16 | 6.31% |
| 2029 | 4.79 | 7.18% |
P/S ratio
| Current | 6.96 | 10.69% |
|---|---|---|
| 2025 | 6.53 | 6.16% |
| 2026 | 6.00 | 8.17% |
| 2027 | 5.47 | 8.72% |
| 2028 | 5.13 | 6.31% |
| 2029 | 4.76 | 7.18% |
Current Booking Upgrades & Downgrades Beta
| Analyst | Rating | Action | Date |
|---|---|---|---|
| Benchmark | Buy ➜ Buy | Unchanged | Feb 21 2025 |
| Cantor Fitzgerald | Neutral ➜ Neutral | Unchanged | Feb 21 2025 |
| DA Davidson | Buy ➜ Buy | Unchanged | Feb 21 2025 |
| Wells Fargo | Equal-Weight ➜ Equal-Weight | Unchanged | Feb 21 2025 |
| B. Riley Securities | Buy ➜ Buy | Unchanged | Feb 21 2025 |
| Citigroup | Buy ➜ Buy | Unchanged | Feb 21 2025 |
| Barclays | Overweight ➜ Overweight | Unchanged | Feb 21 2025 |
| Analyst Rating | Date |
|---|---|
|
Unchanged
Benchmark: Buy ➜ Buy
|
Feb 21 2025 |
|
Unchanged
Cantor Fitzgerald: Neutral ➜ Neutral
|
Feb 21 2025 |
|
Unchanged
DA Davidson: Buy ➜ Buy
|
Feb 21 2025 |
|
Unchanged
Wells Fargo: Equal-Weight ➜ Equal-Weight
|
Feb 21 2025 |
|
Unchanged
B. Riley Securities: Buy ➜ Buy
|
Feb 21 2025 |
|
Unchanged
Citigroup: Buy ➜ Buy
|
Feb 21 2025 |
|
Unchanged
Barclays: Overweight ➜ Overweight
|
Feb 21 2025 |
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