Harley-Davidson Forecast, price target & analysts
Harley-Davidson Target price 2026 - Analyst rating & recommendation
Harley-Davidson Classifications & Recommendation
Harley-Davidson Price Target
| Target Price | $30.60 |
| Price | $25.93 |
| Potential |
18.01%
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|
| Number of Estimates | 14 |
|
14 Analysts have issued a price target Harley-Davidson 2027 .
The average Harley-Davidson target price is $30.60.
This is
18.01%
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$34.65
33.63%
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$17.17
33.78%
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|
|
| A rating was issued by 21 analysts: 9 Analysts recommend Harley-Davidson to buy, 9 to hold and 3 to sell. | |
| Analysts don't have a crystal ball either, but they do represent the opinion of the market quite well. You should not take the price potential and the ratings as a recommendation to act. Rather, they serve as an additional building block for your own opinion or stock analysis. | |
|
Analyst Estimates: Analysts believe that the Harley-Davidson stock has an average upside potential 2027 of
18.01%
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|
Sales and Margin forecast 2026, 2027 to 2033
| Dec '25 |
2026 Estimates |
|
|---|---|---|
| Revenue Billion $ | 4.47 | 3.83 |
| 13.76% | 14.47% | |
| EBITDA Margin | 14.12% | 5.16% |
| 75.32% | 63.46% | |
| Net Margin | 7.57% | 2.01% |
| 13.74% | 73.46% |
18 Analysts have issued a sales forecast Harley-Davidson 2026 . The average Harley-Davidson sales estimate is
This results in the following potential growth metrics:
13 Analysts have issued an Harley-Davidson EBITDA forecast 2026. The average Harley-Davidson EBITDA estimate is
This results in the following potential growth metrics and future EBITDA Margins:
19 Harley-Davidson Analysts have issued a net profit forecast 2026. The average Harley-Davidson net profit estimate is
This results in the following potential growth metrics and future Net Margins:
Earnings per share, P/E ratio and EV/sales Estimates 2026, 2027 to 2033
| Dec '25 |
2026 Estimates |
|
|---|---|---|
| Earnings Per Share $ | 2.79 | 0.68 |
| 18.90% | 75.63% | |
| P/E | 37.97 | |
| EV/Sales | 0.80 |
19 Analysts have issued a Harley-Davidson forecast for earnings per share. The average Harley-Davidson EPS is
This results in the following potential growth metrics and future valuations:
Harley-Davidson...
Current Harley-Davidson Upgrades & Downgrades
| Analyst | Rating | Action | Date |
|---|---|---|---|
| Citigroup |
Locked
➜
Locked
|
Locked | Sep 08 2026 |
| UBS |
Locked
➜
Locked
|
Locked | Sep 02 2026 |
| DA Davidson |
Locked
➜
Locked
|
Locked | Aug 17 2026 |
| Morgan Stanley |
Locked
➜
Locked
|
Locked | Jul 28 2026 |
| Baird |
Locked
➜
Locked
|
Locked | Jul 24 2026 |
| Loop Capital |
Locked
➜
Locked
|
Locked | Jul 20 2026 |
| Citigroup |
Locked
➜
Locked
|
Locked | Jul 13 2026 |
| Analyst Rating | Date |
|---|---|
|
Locked
Citigroup:
Locked
➜
Locked
|
Sep 08 2026 |
|
Locked
UBS:
Locked
➜
Locked
|
Sep 02 2026 |
|
Locked
DA Davidson:
Locked
➜
Locked
|
Aug 17 2026 |
|
Locked
Morgan Stanley:
Locked
➜
Locked
|
Jul 28 2026 |
|
Locked
Baird:
Locked
➜
Locked
|
Jul 24 2026 |
|
Locked
Loop Capital:
Locked
➜
Locked
|
Jul 20 2026 |
|
Locked
Citigroup:
Locked
➜
Locked
|
Jul 13 2026 |
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